Boost Brand Visibility
Trusted by brands in Canada, USA, & globally
B2B video is rarely created for one decision-maker. During a longer sales cycle, the message may need to connect with the person experiencing the problem, reassure the person responsible for the budget, and stand up to scrutiny from other stakeholders.
They are all evaluating the opportunity from a different perspective, but they still respond to video that feels relevant, credible, and worth remembering.
We plan each video around the role it needs to play in that process. Instead of expecting one general company video to do everything, we create focused content that helps your marketing and sales teams maintain interest, build confidence, and keep the conversation moving.
Give prospective customers a clear picture of your company, capabilities, people, and approach. Depending on the story, the video may use interviews, workplace footage, animation, or motion graphics to present the business in a credible and memorable way.
Video options: Company profiles, brand videos, corporate videos and leadership interviews.
Demonstrate how a physical product, digital platform, service, or process works. Live action can show the product in use, while animation and motion graphics can reveal features, systems, and information the camera cannot capture.
Video options: Product videos, software videos, service videos, demonstrations and process videos.
Bring customer results to life through interviews, supporting footage, animated information, and branded graphics. These videos give prospective buyers credible evidence and help your sales team tell a stronger story.
Video options: Customer testimonials, video case studies and customer success stories.
Create focused video content for campaigns, landing pages, presentations, email outreach, LinkedIn, trade shows, and sales follow-ups. A master video can also be planned with shorter edits and channel-specific versions.
Video options: Promotional videos, campaign videos, sales videos, social content and trade-show videos.
Turn procedures, product knowledge, onboarding information, and internal expertise into consistent video content. Live-action demonstrations can show real tasks, while animation can simplify abstract, technical, or safety-related information.
Video options: Training videos, onboarding videos, instructional videos and educational content.
Help employees, partners, customers, and stakeholders understand organizational changes, initiatives, policies, or complex information. The production approach can range from an executive interview to a fully animated presentation.
Video options: Internal communications, executive messages, public-information videos and organizational updates.
In this case study we showcase how we worked with SBBC to create a B2B video series on workplace accessibility. We developed a clear video strategy and concept, wrote the scripts, created the storyboard and design, and produced engaging animation. Let us help you turn your static content into videos that stick.
Our B2B video production process is built for organisations with real review cycles. Most B2B projects pass through marketing, product and often legal or compliance before approval, so we front-load the decisions that are expensive to reverse, positioning, script and storyboard, and lock them in writing before a single frame is animated.
Your project is not limited to what can be filmed or what can be animated. We help you determine is your goals are best served with a live action video, animation, or a combination of both.
Most B2B video production projects start at $5,000 for a standard business sales and marketing video. That covers video strategy, script writing, production, post-production, and final deliverables. Final costs depend on the creative scope, production requirements, locations, video length, visual complexity, and final deliverables. After an initial conversation, we provide a written proposal covering the process, schedule, scope, and cost.
