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Forestry Animation Case Study for Silvacom

Forest management,
in the cloud.

A motion graphics animated video for Silvacom FMS, a cloud-based geospatial platform for planning and tracking forest operations.

Client

Silvacom

Style

Motion Graphics

Runtime

1:09

meet Silvacom FMS

01

The Brief

Silvacom FMS does a lot. It handles planning, tracking, spatial editing, reporting and integrations for forestry companies. The video had about a minute to explain the platform and its benefits to foresters. Every feature needed a quick, clear visual.

02

Our Approach

We used motion graphics to show the product in action. Interface screens, maps and icons carry each feature. The script moves from the big promise to the practical details: security, Esri-powered editing, automated maps and an open API. It closes on the team behind it, foresters building for foresters.

the platform in eight steps

From plan to report

The script moves from the big picture to the features. Here is the path it takes, frame by frame.

1

Silvacom FMS

Cloud-based forest management.
2

Simpler process

The whole workflow in one place.
3

No hidden costs

No hardware, hosting or maintenance worries.
4

Plan and track

Harvest and silviculture operations.
5

Secure data

Backups and regular updates.
6

Spatial editing

Powered by Esri technology.
7

Automation

Maps and reports, generated.
8

Open API

Integrations with other apps.

sketch first, then animate

Storyboards and Script

We storyboarded the script panel by panel before any motion work began. Each panel paired a line of narration with a clear action. Pick a panel to compare the sketch with the finished frame.

Storyboard sketch, panel 8
SketchPanel 8
Final animated frame, panel 8
Final frame8 of 14
Script

"by planning and tracking harvest"

Action

Tracking harvest.

the final artwork

Design and Illustration

Every frame was designed to make a data-heavy product easy to read. Here is a closer look at the finished artwork.

The personal chef
The personal chef
The personal chef
The personal chef
The personal chef
The personal chef
The personal chef
The personal chef
The personal chef
The personal chef
The personal chef
The personal chef
The personal chef
The personal chef

Watch the Video

Motion Graphics · Silvacom

next step

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