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Case Study

2D Animated Video

Medical records,
in a new light.

A 2D animated video for ChartLamp. It shows how the platform turns text-based medical history into images mapped onto the body.

Client

ChartLamp

Style

2D Animation

Runtime

1:05

meet the man in the dark room

01

The Brief

ChartLamp had a new idea to explain. Its patent-pending system maps a person’s medical history onto an anatomical view. Most viewers had never seen anything like it. The video had to make the problem feel real before it showed the product.

02

Our Approach

We turned the problem into one visual metaphor. Reading old records feels like stumbling through a dark room. Our character knocks things over looking for one detail. Then ChartLamp switches on the light. From there the interface takes over and shows records on the body, the timeline and the sharing tools.

the story in eight beats

From dark room to clear view

The script moves from a familiar frustration to the product in action. Here is the path it takes, frame by frame.

1

The records

A medical history document opens like a door.
2

The dark room

The lights go out.
3

The search

One detail, found by flashlight.
4

Enter ChartLamp

The logo lights up the scene.
5

Text to images

Records fly onto a digital wall.
6

The timeline

Body parts highlight as the cursor scrubs.
7

Share faster

Sharing options are one click away.
8

What's next

New uses, now and ahead.

sketch first, then animate

Storyboards and Script

We storyboarded the script panel by panel before any color went down. Each panel paired a line of narration with a clear action. Pick a panel to compare the sketch with the finished frame.

Storyboard sketch, panel 9
SketchPanel 9
Final animated frame, panel 9
Final frame8 of 14
Script

"Our patent pending system"

Action

The cursor scrubs the timeline and body parts highlight with their records.

the final artwork

Design and Illustration

A dark-to-light palette that mirrors the story. Clean interface screens show the product, and a single character keeps it human.

The personal chef
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The personal chef
The personal chef
The personal chef
The personal chef
The personal chef
The personal chef
The personal chef
The personal chef
The personal chef
The personal chef

Watch the Video

2D Animation · ChartLamp

next step

Launching something people haven't seen before?

We turn new ideas into stories people understand fast.

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