Video Production Pricing Guide

An explainer video is more than a finished piece of animation. It’s an investment in a process that helps clarify your message, sharpen your value proposition, and turn complex ideas into content your audience can quickly understand.

How much does video production cost?

Explainer video costs depend on the video’s length, animation style, complexity, and production quality. We manage the entire process—from concept and scriptwriting to final delivery—so you can stay focused on your business.

ESSENTIAL

Standard Explainer

Starts at $5K

  • 4-6 week turnaround
  • 60-90 second video
  • Standard design & animation
  • Professional voiceover 
  • Motion graphics / 2D animation
  • 3-5 revision rounds
  • Royalty-free music & SFX

PREMIUM

Premium Explainer

Starts at $10K

  • 6-8 week turnaround
  • 60-210 second video
  • Premium design & animation
  • Professional voiceover 
  • 2D/3D animation, motion graphics
  • 5+ revision rounds
  • Royalty free / custom music + SFX

ENTRY-LEVEL

Short-form Video

$2.5K-$5K

  • 1-3 week turnaround
  • 10-30 second video
  • Custom / Stock Graphics
  • Motion graphics animation
  • 1-2 revision rounds
  • Royalty free music

What you can expect

Here are some examples of what you can expect at the below price points. Because each project is different, we’ll provide a custom quote that fits your required deliverables.

STANDARD MOTION GRAPHICS | 60-90 SEC
Starts at $5,000

Copilot AI

PREMIUM MOTION GRAPHICS | 60-90 SEC
Starts at $8K

Blockdaemon

3D MOTION GRAPHICS | 60-90 SEC
Request Pricing

Contruent

STANDARD 2D ANIMATION | 60-90 SEC
Starts at $8K

Keebo

PREMIUM 2D ANIMATION | 60-90 SEC
Starts at $10K

YWCA

FRAME-BY-FRAME ANIMATION | 60-90 SEC
Request Pricing

ChartLamp

Budget-friendly videos under $5k

The entry-level package are for short-form content and lower budget content that require a minimalist look and feel.

WHITEBOARD ViDEO | 30-60 SEC

City of Delta

MOTION GRAPHIC AD | 15-30 SEC

Pacbrake

SHORT-FORM VIDEO | 30-60 SEC

Cryptosea

Costs by video type

Here’s a look at pricing based on specific use cases. This provides a more in-depth look into what you can budget for specific video types. 

EXPLAINER VIDEO

$5K - $15K

An explainer video is a video that explains what you do, for whom, and why your customers should buy from you. It typically runs around 60-120 seconds in length.

  • Clearly explain your value proposition
  • Simplify any complex topic
  • Empower your sales and marketing teams
  • Increase leads and boost sales

CORPORATE VIDEO

$10K - $25K+

Share your vision, corporate culture, and brand personality. We use live action and animation to create premium-quality corporate videos for businesses and nonprofits.

  • Connect with your audience
  • Share your vision and purpose
  • Help customers understand who you are
  • Improve brand visibility

TRAINING VIDEO

$5K - $10K

Our training videos are long-form content designed to make training your team less cumbersome. Deliver training content that’s engaging and memorable. 

  • Educate your staff, customers, or audience
  • Improve information retention
  • Create scalable training content
  • Build your content cost effectively

INTERVIEW / TESTIMONIAL

$3K - $8K

Connect with your customers on a personal level with real stories from real people. Create video testimonials that will help build credibility and loyalty with your customers. Production costs depend on location, crew size, and video length.

  • Create authentic social proof
  • Build credibility
  • Increase customer confidence
  • Establish brand authority

Additional Video Production Costs

Here’s a look at pricing for a few more video types, based on current industry rates.

DOCUMENTARY / BRAND STORY

$2K – $8K PER MIN

A documentary-style video tells your brand’s story through real people, real settings, and long-form narrative. Length can run from a few minutes to a full feature.

  • Tell your brand’s origin story
  • Build emotional connection
  • Showcase real impact
  • Create shareable, long-form content

CASE STUDY

$2K – $4K PER MIN

A case study video pairs a client interview with supporting footage and data to show a real result you delivered.

  • Prove results with a real client
  • Support sales conversations
  • Build trust with prospects
  • Show your process in action

EVENT RECAP / HIGHLIGHT REEL

$1.5K – $3.5K PER MIN

A short recap video captures the energy of your event and turns it into shareable content after the fact.

  • Recap a conference or brand event
  • Create social-ready highlights
  • Show event ROI to stakeholders
  • Promote next year’s event

EVENT VIDEOGRAPHY

$1K – $3.5K PER DAY

Full on-site coverage of your conference, gala, or trade show, filmed live and edited after the event. Multi-day, multi-camera coverage runs up to $15,000+.

  • Capture keynotes and sessions
  • Document trade show activity
  • Multi-camera coverage available
  • Priced per day on location

DRONE / AERIAL VIDEOGRAPHY

$350 – $20K PER PROJECT

Aerial footage adds scale and production value to property, construction, and brand films. $350–$900 for real estate, $1K–$5K+ for commercial/construction, $5K–$20K+ for film/broadcast.

  • Property and site flyovers
  • Construction progress tracking
  • Establishing shots for brand films
  • Priced by project scope

MUSIC VIDEO

$600 – $3.5K+ PER DAY

Performance and narrative music videos for artists and brands, priced by day of production.

  • Artist promo videos
  • Brand-sponsored music content
  • Performance and narrative styles
  • Priced per production day

REAL ESTATE / PROPERTY VIDEO

$250 – $900 PER LISTING

Walkthrough and highlight videos that help residential and commercial listings stand out.

  • Property walkthroughs
  • Listing highlight reels
  • Drone add-on available
  • Priced per listing

Request a strategy call / quote to get started.